Current VR equipment prices higher, some even version has not yet been introduced, which allows ordinary users and VR devices are separated by a gap. Journalists surging Jia Ru
Those low-end VR products on Taobao is Google Cardboard-based open source solution, not any technical content and lack of ability to integrate content. Has some value for the industry, reducing the threshold for the user experience of VR. But the bad part is, allowing users to misconception the VR experience turned out to be video and real VR experience will find the cottage after the low-end products can only be described as panoramic video box.
Virtual reality, that is, VR, is now very popular concept. However, due to the hardware constraints, many people do not have the opportunity to experience true VR. According to the survey, currently the world's top manufacturers of VR equipment price of around 7000 Yuan, and some have even version has not yet been introduced, which allows ordinary users and VR devices are separated by a gap. Information inequality and expensive VR equipment, domestic firms began to look for and low-end VR equipment, panoramic video equipment or similar, 3D equipment, thereby lowering the threshold of VR glasses. As everyone knows, these products do not represent true VR equipment, will produce a misleading to consumers.
The current situation Anyue 38 Wolf mountains keeping cultural relics
"VR glasses" Taobao 9.9 Yuan to a pair
Beijing Youth daily reporter turned Taobao search "VR glasses", the results varied price ranges from 9.9 to tens of thousands of Yuan. Select "sort by sales", top ten results were nearly 19.9 Yuan to between 39 million, the most expensive of no more than 89. First "new mobile 3D VR virtual reality glasses 4 eyes intelligent helmet head-theater video game" price 49.9, monthly sales reached 85,736, eliminate scalping water income is still very impressive. Taobao pages can be found, most of them are brands that have not heard of, and are very similar to the appearance of these VR glasses. If not VR devices have a certain understanding of the consumer are considered "VR glasses should be like this." However, the device is really so cheap VR glasses?
A Taobao shop owners who sell such products on North Green newspaper reporter said, the VR glasses is "3D panoramic glass boxes." Equivalent to watch 3D movies in the cinema when wearing 3D glasses, plus two convex lenses to form a panoramic effect. There are also some other components, but the principle is not complicated, "it is a box, there is no system, no need for plug-in electric". When used, requires downloading special software, play 3D source, that is, split-screen film source, before we can get the 3D effect. And this device is very simple, source itself cannot control the mobile phones and tablets, require prior open source on mobile phones, video playback, and then put the phone into glasses, after screening, also needs to be taken down first and then control the mobile phone. Although the sellers tried to tie "the Bluetooth handles", but the handle has nothing to do with the glasses, but directly connected with the mobile phone.
Northern Youth daily reporter queries in 1688 wholesale platform, several factories in Shenzhen "VR glasses" offer was 6.84 Yuan each, cost is very low, and you can also customize the exclusive logo. Compare this product with Taobao selling the VR glasses and found several Taobao shop and even the logo has not changed, people wonder if Taobao hot source is that these cheap factory. 6.84 Yuan stock, then sold to dozens of Yuan, can be described as a windfall.
Survey
Taobao "VR glasses" is the fake Cardboard
In fact, these "VR glasses" is not the factory's own creation. In May 2014, two engineers at Google I/O Conference unveiled called "Cardboard" eyeglasses box, its complete Assembly includes a few pieces of cardboard, lenses, magnets, rubber band. Use when you need to phone (recommended screen 2K screen it would have been great) into, and must match the corresponding App to see the effect of VR. According to reports, it works through the App, mobile content can be split-screen display, two eyes see Parallax, resulting in three-dimensional effect and by using a mobile phone camera and the built-in screw instrument in mobile head can allow the display of content may have changed.
But this simple version of virtual reality devices, and does not represent a true virtual reality, it's just letting users feel the charm of virtual reality through the mobile phone, so as to further understanding and experience of VR. Internet analysts of bei Qing Luo said, "those low-end VR products on Taobao is Google Cardboard-based open source solution, not any technical content and lack of ability to integrate content. Has some value for the industry, reducing the threshold for the user experience of VR. But the bad part is, allowing users to misconception the VR experience turned out to be video. Genuine VR HTC VIVE as it represents the equipment, experience they found the cottage after the low-end products can only be described as panoramic video box. "
After visiting
Brand VR glasses are difficult to buy
Luo mentioned HTC VIVE is better VR devices currently on the market, in addition to the Oculus Rift, SONY PSVR also is the best, these are all imported brand. At present, other than HTC VIVE, other brands not being introduced, in other words, consumers can only be purchased by scouring the sea or other forms.
Consumers in the Oculus Rift opening on its first day of log on the official website trying to book, log on, not to mention the foreign site cumbersome and time consuming, but due to lack of capacity, brand will ship in the order book down his book and found he did not first on the list of issues. Finally, the consumers are waiting to the May issue, coupled with international logistics needed to transport, glass was in June. One can see that the high-end VR equipment is not easily obtained.
Meanwhile, brand VR glasses do not come cheap. According to the HTC website show, HTC VIVE consumer version priced at RMB 6888 in mainland China, package of equipment includes two wireless VR control handle, set of location sensing device, a built-in front-facing camera and VIVE telephone services VR headset. Meanwhile, Oculus Rift consumer version is priced at 599 dollars abroad, around RMB 4000; SONY PSVR overseas is priced at $ 399, about 2500 Yuan, nearly dozens of Taobao VR glasses even a hundredfold.
Attention
Domestic VR equipment at most "glass box"
Since foreign brands of the VR glasses and difficult to please, is there a good selection of domestic VR equipment? In fact, in addition to glasses box factory OEM low price, home also has a number of Internet companies in the manufacture of their own VR equipment. Current storm on the mobile side mirror, TV plus a VR helmet, millet, Huawei products such as VR, has friends in the PC end helmet VR, ants, 3Glasses, and so on. But still most of them belong to the glass box, you need to connect to supported mobile devices can only be used by.
After the storm, mirror 5 is a user experience, magic mirror also needs to be placed in advance of the storm a cell phone inside. Glasses box with Taobao to buy different mirrors the experience of the storm relatively better, probably because its own VR content. At present, the storm mirror costs 69 Yuan to 499 Yuan. In addition, this user has experience on big friend VR. Peng VR is not a glass box, but PC-side helmet using VR friends playing games, watching videos has a mirror of the storm less delay, viewing experience is a plus. Currently priced at around 1800.
Experience
Players are made VR equipment "Dizzy"
The user said he had experienced a season of games, users do not need to use the Bluetooth handles can also be directly operated facilities, entered the game after a few selected links, just stared at a place with glasses, after a few seconds the system will automatically enter the appropriate checkpoint. According to the official introduction, storm mirror built-in electronic chip, and has nine-axis sensor. The former can provide various combinations of controls in the application, the latter can achieve stability, reduce feelings of Vertigo. The user says, the Vertigo does mirror the storm more comfortable than Taobao glasses one.
In fact, the users mentioned in the above sense of vertigo, VR equipment is the largest problem, especially the cheaper devices, stun more strongly the discomfort. A VR enthusiast says Vertigo appears in almost all the VR hardware, even the best VR products, if used for a long time, dizziness, nausea and discomfort can also occur. He said Vertigo mainly because of balance problems, delays and focal length caused by similar to motion sickness and discomfort of watching 3D movies combined. But in his view, the more high-end products, ability to use technical means to reduce delays, improve AF, will balance to adapt as soon as possible, so it is more comfortable; on the contrary, cheap VR equipment faster and makes people feel discomfort. Said he had the experience of a domestic manufacturers equipment "roller coaster" game, "did not experience the thrill of roller coasters, but always felt that my eyes are bigger than the screen before the arrival, constantly focusing particularly uncomfortable; and the screen is not clear, watching me sick for a day to eat. "
Press the memory
What is a VR device
Wearing VR glasses type equipment is generally divided into two kinds, one is the desktop VR, another kind of immersive VR is the more common. Desktop VR VR glasses connected to a computer, computer screen was used to observe the virtual world, through a variety of input devices (including data gloves, three-dimensional mouse) for interaction with the virtual world. Lower the cost of desktop VR equipment, participants do not fully immerse, even if wearing glasses, also would be interference in the real world. In contrast is the more common of immersive VR, it usually in helmet mounted displays, cave-stereoscopic displays and other equipment, provide participants with complete immersion experience, current brand-immersive VR helmet display.
In immersed type VR equipment in the, and can is divided into three class, a is add-ins type head wearing equipment, this class equipment has independent screen, products structure complex, technology content very high, for example HTC VIVE, and Oculus Rift, and SONY PSVR,; a is a poses head wearing equipment, this products currently market Shang less; also has a is Taobao Shang most easy purchase to of "glasses box", this class box not with independent screen, must and phone match using, and box structure simple, and price low, and Technological threshold is low. Google's Cardboard fall into this category. Meanwhile, some Internet branding made VR equipment belonging to the last set of glasses box.
Financial observations
Domestic VR will fail in most cases?
According to a Goldman Sachs report showed that VR/AR market is expected to reach $ 182 billion in 2025, with hardware $ 110 billion. Although China has had a "VR hot", BAT and other large Internet companies are already in the VR industry layout, however, China did not yet have any company can dominate a VR hardware, the Internet companies are still at the exploratory stage and levels are relatively low.
Internet observers of bei Qing Ge Jia reporter said: "while Google cheap Cardboard glasses, but behind this simple product is on VR technology, strong research and development capabilities and capacities, Cardboard is a close to the experience of disposable equipment, must not be regarded as all Google VR technology. Domestic heat prevailing VR helmets, indicating a large number does not have the technical strength of the company is also into the VR field, trying to occupy a place in this boom, but this is largely wishful thinking. "
Ge Jia said that "domestic flock mentality these companies entered the field of VR is different, some not knowing the future and not the future. They are simply trying to use in hot pursuit of the market boom, support and investment capital, makes its own valuation up. Most of these companies will fail, only a few will succeed, but this success only on capital, not of VR technology. "
No comments:
Post a Comment