Unable to buy tickets for BigBang? Rob kill, the amount of iron powder to selling the tickets, such as Shenzhen 200,000 people get thousands of tickets, can't buy is also reasonable. EASON can not buy? Also normal, although often, but never tire of listening, iron powder powder quantity in the Chinese community and passers-by on top. But in addition to these top artists, more and more difficult to get a ticket to the concert in Shanghai, some not so stiff artists at the box office when tickets are sold out soon. Shouman for tickets? Could only find a professional or amateur cattle.
Why Shanghai concert tickets all the more difficult to buy? And an insider talked to, even if solutions cannot be found at least peek at a corner of "why".
2015 Bigbang concert in Shanghai China Visual information
One reason: Shanghai concert tickets for ten years without price
Few big-name performances Live House sale price from 80 up to 280 Yuan, most of the concert ticket prices range 280-1280. Before watching a concert from a luxury to today's consumer, accustomed to listening to a concert of generation from the cash-strapped 20 become the backbone of the 30, consumers greatly expanded.
Two reasons: the Internet age, all cattle
Traditional cattle at risk, in particular, "ox", see gymnasium cattle were expelled by the police at the door of the concert scene. Now, in industry terms, "little girl in our company is invoiced immediately to grab, grab a display in your circle of friends or other places, sold the fare increase of 500, 1000 is a very convenient thing." Even if Internet tickets limited, for "small cattle" grabbed a ticket to sell well. Coupled with the professional scalpers, a concert ticket ticket system robbed paralysis is not difficult to understand.
2009 Eason Chan concert in Shanghai China Visual information
Three reasons: hosting packages give cattle too much?
Organizers for scalped tickets are regular, adequate guarantees of box-office bad, well at the box office when it was mutually beneficial.
A concert paid for by the organizers, the contractor will be responsible for all the hard work, including site, set up, ticket agent, planning, announced. But artists singing the often expensive, let the rest of the parties with regard to profit risk is not small, space is limited.
In that case, find ox cooperation is easiest way to master/host will increase revenues. Well at the box office, giving cattle a few votes to transfer risk. At box office, at prices higher than the nominal votes to give cattle, cattle continue to increase shot, win-win situation. It worked and the party will be able to get higher return than on the contract.
On March 9, 2016, Jay platter concert in Shanghai. China Visual
Four reasons: music age, and too little to see singer
The mainstream music industry, ten years ago, people love to see Eason Chan, Jay Chou, years later, is still dominated by them. Few strong new blood, "the old man" can have less standing. Shanghai singer in Europe and America in recent years, too, can guarantee only at the box office in the new Taylor Swift (Taylor Swift), Muse and Metallica in to support the elderly. Another little explosion large venues.
Trough a direct result of popular singer performed a ticket. Some old faces, but it is bland at the box office.
2013 Metallica band concert in Shanghai China Visual information
Reason five: performances of the mainland market is high risk, less-developed
In the Mainland, the cost and risk of a concert is far higher than Taiwan or overseas.
Venues of higher vacancy rates resulting in higher rental (of course there are other reasons), so a high operating costs up.
Many venues support services can't keep up, touring team had to carry all the equipment running, again increasing costs.
High risk, long approval cycle, accidentally fell short also refund at a loss, reputation plummeted. Japan ping pong Prodigy Shanghai playing Hall
Produced in the process of dealing with a variety of fees.
High costs and risks than loss-making primary/organizers can only close cooperation with cattle. Result is that people who want to see the concert not only to comply with the par value of the ticket, and was forced to deal with cattle, also may not be able to buy the right tickets.
Do you have any solutions?
It is regrettable that, almost nothing.
First of all, in the big cities, the concert market is less good porridge a monk. Like BigBang was there are so many iron powder, to 80,000 people singing about a little better. In the Mercedes-Benz Center opened, was doomed by a large number of people will not get a ticket.
Secondly, theoretically can raise fares and add methods to solve the problem. But once the fare increase, the artist singing will also rise accordingly. Master/host will still make money, so it is difficult to set up. Plus, given only three nights over the weekend, rent is so high, coupled with singing, and not worthwhile. Not only sang one or two games, tense atmosphere creates a ticket, which earns him a reputation and make money, so why not.
Why Live House can successfully raise ticket prices and market prices? because the small venues are divided into various modes, either by the artists and organizers to place a sum of money, all their income at the box office; can also be proportional and into the venue. Flexible cooperation mode let ticket prices at the same time let local money to be made, and many times Live House show only local and artist sides.
There is another way, improved hardware million Stadium. Popular singers will be selected in the foreign Arena opened, Shanghai also has a stadium, but no Fireworks to entertain well, poor visual effects, hardware in place, the viewing experience is very bad. Popular performer is not willing to let himself to be caught dead in a place like this, might sound bad the audience thought it was a singer out of tune.
Macro-environmental factors, can only hope that day.
So, if you really want to see a concert, sometimes better to buy a plane ticket to Hong Kong, whether flight or accommodation that is likely to buy a ticket cheaper than the Mainland.
Bad, a lot of concerts were webcast. On the screen, and watch a big screen concerts in the top is also about the experience.
Find ox risk of buying fake tickets and was chopping a knife risks need to be cautious.
